INTERNSHIP UK

Read how you can change your life

strategy

Product Adaptation Strategy

Should we adapt our product? When you want to introduce your product in a foreign market you should ask yourself that question. Your product may be unwelcome in some countries. As a result, you have to adapt it to their customs and laws. There are three main reasons encouraging you to adapt your products: 1. Special laws […]

 

, , , , , , , , ,

Stratégies de placement de produit

Lorsque vous regardez un film, une série ou un clip vidéo, si vous y prêtez attention, vous verrez des marques apparaître à chaque instant. A titre d’exemple, prenez le célèbre film E.T. l’extra-terrestre, que tout le monde a vu au moins une fois dans sa vie. Le petit garçon tente d’attirer l’extraterrestre avec des friandises […]

 

, , , , , , , , ,

Importance of innovation to the success of your business

There are several reasons why it is important to always try to generate new ideas in a company. Although every organisation has its own priorities, if they do not innovate, they take the risk to lose ground compared to their competitors. Innovation can be what will make you different from your rivals. Innovation can help […]

 

, , , , , , , , ,

Product placement strategies

When you are watching a film, a series or a music video, pay attention and you will see brands everywhere. Take for example the famous film which everyone has seen at least once in his life, E.T. the Extra-Terrestrial. The little boy tries to attract the alien with some Reese’s Pieces. Or take some minutes […]

 

, , , , , , , , ,

Methods of exporting and channels of distribution

  There are two ways to introduce your company or products in a foreign market: indirect exporting and direct exporting. INDIRECT EXPORTING. The principal advantage of indirect exporting is that allows the companies introduce their products into foreign markets without any responsibility or risk. This way is perfect for small companies. -Commission agents. They find […]

 

, , , , , , , , ,

Partez à la conquête des marchés étrangers !

Quel est le meilleur moment pour s’étendre à l’international ? De nombreux directeurs ignorent que leur entreprise est trop importante pour se cantonner au territoire national. Si vous voulez avoir du succès, vous devez passer au niveau supérieur. Toute entreprise connaissant un fort succès sur le territoire national devrait prendre le risque de s’exporter. Beaucoup ne […]

 

, , , , , , , , , ,

Le “Celebrity Marketing”

De nos jours, c’est une stratégie très fréquemment utilisée. De nombreuses célébrités interviennent dans la publicité, ce qui a un certain impact sur les consommateurs. Les personalités mondialement connues ont l’habitude d’apparaître dans une pub pour vendre une marque. Ceci est notamment dû à l’ère du digital. Nous nous sentons plus proches de ces célébrités […]

 

, , , , , , , , ,

Celebrity Marketing

It’s a common strategy these days. A lot of celebrities are used in advertisement, what has an impact on the customers. Especially world wide known celebrities are used to appear in an advertisement to sell a brand. One of the reasons for that is the digital world. We feel more connected to those celebrities than […]

 

, , , , , , , , ,

La historia de Marketing Guerrilla

Guerrilla es un término que salio a la luz en 1984 por Jay Conrad Levinson, que escribió un libro “Guerrilla Markteting, Secretos para hacer grandes ganancias de una empresa: Secrets for Making Big Profits from Your Small Business” Conjunto de estrategias de marketing en medios no convencionales que consiguen su objetivo con la implantacion de […]

 

, , , , , , , , , ,

Take your company abroad

When is the perfect moment to internationalize your company? A lot of companies do not realise that they are too big in their domestic area. If they want to succeed, they have to bring it to the next level. Every company that encounters a big success in their home country should take the risk to […]

 

, , , , , , , , , ,